41. Effective SEO Testing | Kyle Roof | Part 1
Download MP3I interview Kyle Roof, an expert in SEO testing and co-founder of the SEO Estonia Conference. The discussion revolves around running effective SEO tests, common pitfalls, and best practices. Kyle provides valuable insights on how to set up and execute SEO tests, and reveals how he uses these strategies to inform his approach to on-page SEO with tools like Page Optimizer Pro (POP).
00:00 Introduction to the Ranking Revolution Podcast
01:01 Meet Kyle Roof: SEO Expert and Innovator
03:10 SEO Testing: Methods and Common Mistakes
05:54 Running Effective SEO Tests: Practical Examples
10:40 Advanced SEO Testing Techniques
18:57 The Importance of Scientific Method in SEO
29:48 Page Optimizer Pro: Features and Benefits
31:08 Conclusion and What's Next